| In October 1929, the U.S. plunged into financial despair as the crash of the New York Stock Exchange prompted the onset of the Great Depression. It wasn't just Americans who were affected, however; the economically crippled U.S. put restrictions on European imports, causing an agricultural downturn overseas. This impact extended to the small Danish town of Billund, the home of Lego founder Ole Kirk Christiansen. Christiansen was a local carpenter whose farmer-heavy clientele dried up in the early 1930s, forcing him to cut his workforce by 1932. Given the lack of demand for intricate carpentry work, Christiansen pivoted into producing cheap wooden goods including toys, which stood a greater chance of selling despite the poor economic conditions. |
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